Storytelling is key in Marketing. Using a good Story to describe a Brand Virtual Assistant is what we care to. With proactive and contextual questions we enable the users to chat in a natural and entertaining way.
We offer semantic surveys in one-to-one chats or with small smart games (gamification). Wikifriend Virtual Assistants works as PaaS or on premise, we don't use any third-party libraries - of course unless this is asked by our customer.
There is actually a big evolution in this field. In 2018 most of our customers asked to have a simple Assistant for brand's social media presence. Now companies start to invest on Customer Relationship Management, thus taking full advantage of semantic technology. With our partner Hej! we created solutions for wellness and cruise companies.
We create a specific content based on a range of environment data such as user gender, preferences, sentiment, profiling. The conversation will never be repetitive or impersonal.
We help the conversation to lead to a specific topic, while we continue to answer to any different question. The core of the message will never get lost.
Every year more media publisher companies understand the power of semantic search technology, integrated directly into the websites and on the social media channels. Wikifriend offers Publisher Bots in a complete solution for semantic search, favourite content subscription, campaign management and business intelligence tools. We successfully manage social media communication with our Virtual Assistant for media like Business Insider Italy and many other.
Wikifriend enables the customers to learn on the go. The so called microlearning gives users very short modules that they can fit around their busy time schedules in order to make it more manageable. Microlearning makes it possible to study on the go, using mobile apps, providing the flexibility that is so needed in our busy lives.